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Rural Georgia

Investing in our small towns to guarantee their prominent place in Georgia's future

CREATE Program Overview

Cultivating Rural Entrepreneurs

Entrepreneurs and small businesses are integral to our local communities’ social and economic fabric. This is especially true in our rural communities, where small businesses provide most employment opportunities – and a higher proportion than their urban counterparts.

  • Here in Georgia, small businesses represent 99% of all businesses, employing more than 1.7 million Georgians. In 2019, Georgia small businesses (firms with 1-20 employees) created more than 38,000 net new jobs.
  • Firms employing 50 people or less account for 42% of overall employment in rural communities nationally.

That’s why we launched the CREATE Program, program focused on expanding entrepreneurship in Georgia's small towns.

Rural Refresh


Rural Counties (50k residents or fewer)


Rural Georgians


Annual Job Growth (U.S.: 1.3%)

Rural Transformation

Georgians are leading the way in transforming their towns. And our team stands ready to help.

We partner with communities as they embrace the future – globalization, automation, innovation. We provide insights and resources to power inclusive economic prosperity and sustainable solutions for talent development/retention, education, healthcare, and job growth.

Read on to learn how small towns are revitalizing, reenergizing and redeveloping their greatest assets.

Hometown Heroes

Georgia is peppered with determination and grit – from fifth generation farmers to aerospace engineers. Home to natural resources, diverse dreamers and tomorrow’s CEOs. And we’re here to spotlight the work of these local gamechangers.

Georgia's "Hometown Heroes" are committed leaders and citizens driving positive change in rural communities.

Know a hometown hero in your community? Share this hero's name with us for a chance to be featured.

Have a BIG idea?

Let’s unlock rural Georgia's potential. Together. Reach out to our team of experts to kick-start the conversation.